Valentine’s Day Beyond Red: The Language of Colour in Fine Jewellery
Valentine’s Day can start to feel a bit… predictable. Red roses, heart-shaped everything. This year, why not mix it up with colours that say something different?
At Genevieve Schwartz Jewellery, colour isn’t just decoration - it’s emotion. Each gemstone has a unique colour - giving you a way to tell a love story that’s personal, layered, and completely your own.

Some Alternatives to Red Jewellery - Pink Tourmalines, Green Emeralds, Sapphires
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Pink Tourmaline
A favourite in my Watermelon Sugar collection, it’s playful and romantic in a way that feels very modern. Pink is such a versatile colour, often linked to femininity, tenderness, and romance, and it sits perfectly between the passion of red and the calm of white
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Green Gemtones
Green gemstones - like tourmaline, emeralds, or tsavorite garnet - are all about growth, balance, and renewal. They feel fresh and unexpected for an engagement or statement piece, while still being deeply personal. Green evokes harmony, vitality, and emotional balance, making it a thoughtful choice for someone looking for a ring that stands out from tradition.
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Sapphire
Sapphires aren’t just blue - they come in a whole spectrum of shades, each carrying its own mood. From serene, loyal blues to striking parti sapphires that blend multiple tones, these gemstones have a presence all their own. Blue is a colour full of meaning, often symbolising calm, stability, and wisdom, thanks to its connection with the sky and the sea. It’s also a colour of trust, loyalty, and peace - making sapphire a thoughtful, timeless choice

Finding a Colour that is personal to You
The most meaningful jewellery always has a story behind it. Perhaps a colour that reminds you of a place you travelled together or stone that echoes a shared memory. Or a bicolour gem that brings two of their favourite shades into one piece.
In bespoke commissions, this kind of storytelling comes to life. Clients often choose stones that mark moments - beginnings, milestones, or simply their favourite colours. Whether it’s from an existing collection like Watermelon Sugar or something entirely custom, the jewellery becomes more than an object. It becomes a memory you can wear.

Some of Genevieve’s Most Romantic Colour Pairings
- Watermelon Sugar = Naturally bicolour tourmalines - often pink and green - create pieces that feel joyful, expressive, and full of movement. Perfect for couples who value individuality as much as connection.
- Golden Futures = Coloured stones set into pendants and signet rings feel almost talismanic. In these pieces coloured stones often overlay an engraving enabling you to add even more personal details.
- Bespoke Colour Stories = For something truly personal, bespoke designs allow clients to combine stones - maybe a sapphire paired with a blush tourmaline - creating a piece that reflects both sides of a relationship. These are love letters in gemstone form.

Choosing Jewellery for Valentines Day
Ask yourself:
- What colours feel like us?
- Is the colour symbolic?
- Is there a memory that has a shade attached to it?
Because the best jewellery isn’t just beautiful - it tells a story.
This Valentine’s, why not look beyond the usual red and choose a piece that’s colour‑coded to your relationship?
